The Palestine Herald, Palestine, Texas

Local News

April 9, 2013

Over 10,000 attend Dogwood Trails festival

PALESTINE — Palestine City Council members heard a report from the Palestine Area Chamber of Commerce on the recent Dogwood Trails Celebration during its regular meeting on Monday.

Chamber Director Megan Hill presented information on the recent festival to the council, reporting that from 10,000 to 12,000 people attended the three-weekend festival.

“All but one of the hotels reported that they had seen more business than normal during the festival,” Hill reported, “with half of them reporting being up from the 2012 festival.”

New to this year’s festival was the festival website, texasdogwoodtrails.com, which features a festival history, bloom watch, calendar and more. The site is accessible all year long.

“Also this year, we had the ‘75 days of giveaways’ promotion on Facebook,” Hill said. “It was a very successful campaign — our Facebook likes increased from a few hundred to about 1,600.”

Ten local nonprofit organizations befitted from gate intakes during the festival, and there were over 65 participants in the annual parade.

Next year’s Dogwood Trails Celebration will take place on the last two weekend of March and the first weekend of April.

Also on Monday, the council:

• HELD a worksession to discuss the proposed budget and strategic goals for Fiscal Year 2013-14.

• HEARD city manager’s reports, which included reports on the 2013 Dogwood Trails Celebration, the Spring City-wide Cleanup and reports from the finance, fire and public works departments.

• APPROVED the consent agenda, which included a resolution appointing election workers for the May 11 City Officer Election and minutes of the worksession and regular meeting of March 25.

• HEARD reports on the Texas State Railroad and the South End Preservation project.

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Mary Rainwater may be reached via e-mail at mrainwater@palestineherald.com

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